I received a nonprofit quote from KnowBe4 for about $2,800 total over three years for 30 users. We mainly need phishing simulations and security-awareness training. Is that already a competitive price, or are there less expensive services worth comparing? I'm also interested in how pricing changes as the organization grows and whether any tools are particularly easy to automate.
4 Answers
It’s worth getting quotes from Huntress Security Awareness Training, CanIPhish, usecure, Phished, Keepnet, Boxphish, BullPhish, and Ninjio. Ninjio focuses more narrowly on training videos and phishing simulations, while KnowBe4 offers a broader platform. Some organizations have had good experiences with it, but others find its administration and support frustrating. Huntress is another option that several teams seem to like.
You may also want to ask whether your managed service provider already bundles awareness training. There are self-hosted and very low-cost tools, but they require more setup and administration. For a small organization, paying a little more for automated scheduling, reporting, and minimal maintenance can be cheaper overall than managing everything manually. The quote you received sounds inexpensive for a supported commercial service, particularly if the price is locked for three years.
At only 30 users, you’re probably running into the minimum contract price that most vendors charge. The biggest savings may come from comparing nonprofit discounts and checking what happens to the price if your headcount increases during the three-year term. Microsoft’s built-in Defender training and phishing simulations can be an option if you already have the right Microsoft 365 license, but upgrading specifically for this would usually cost more than a small third-party platform.
We’re using Microsoft 365 Business, so a third-party service probably makes more sense. I didn’t realize the higher Microsoft plans included those features.
We switched from KnowBe4 to Microsoft’s training for a while, but the automation was much less flexible. Recurring campaigns eventually required creating new automations, so we moved back.
That works out to roughly $2.50 per user each month, which is a pretty reasonable price. We pay around the same for Cyberhoot, so the quote seems competitive—especially with the nonprofit discount.
Thanks, that comparison is helpful. I mostly wanted to make sure we weren’t overpaying.
We moved from Ninjio to Huntress because Ninjio’s campaigns and support were difficult for us to manage. The difference has been noticeable.