We're gearing up to sponsor a booth at AWS re:Invent for the first time and have booked a 5'x5' turnkey kiosk in the Expo area. The AWS sponsor portal suggests we prepare swag for about 15% of the total attendees, but we're looking for some real insights from those who have done this before. If you've been a sponsor, how many swag items did you bring and how many did you actually end up giving away? Any ballpark figures would be super helpful as we try to plan realistically!
3 Answers
Don't forget to have a variety of shirt sizes available! You want to make sure you can cater to everyone—trust me, it makes a difference!
Swag should be something useful, so consider getting people to sign up for a trial or a free subscription using a QR code. You could even offer a big prize, like an iPhone, for email sign-ups. Just make sure it’s appealing enough for them to give you their contact info, plus details about their job roles!
It's all about having a mix of items! You want everything from basic stuff like pins and pens to cooler stuff like socks and t-shirts. For the pricier swag, consider organizing raffles. You could also have sit-in sessions for the popular items while giving away simpler things like pins for those just scanning badges. Just a thought!
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