What Should I Know Before Attending KubeCon for the First Time?

I'm heading to KubeCon next week, and it's my first time attending! I just found out I could go, so I haven't had much time to prepare. I'm really interested in topics like observability, data processing, and platform engineering practices. Since our Kubernetes clusters are completely on-prem, I'm eager to explore any novel trends in the Kubernetes space. I would love some advice on how to make the most of the three days, especially regarding networking, visiting booths, attending talks, and, of course, collecting swag!