My app is still early and makes only a little from in-app purchases. I’m concerned about OneSignal’s free plan changes and looking for a free or inexpensive alternative.
I’m comfortable managing a server or self-hosting. Is Firebase Cloud Messaging a good option, or is something like LaraPush worth considering?
For basic mobile push, Firebase Cloud Messaging is probably the first thing to look at. It’s free, but you’ll need to handle the API calls and manage device tokens yourself instead of relying on OneSignal’s dashboard.
For iOS, you’ll also need to account for Apple Push Notification service. Going more direct can save money, but you’re taking on some of the setup and infrastructure work that a managed service handles.
If you need more than basic notifications, compare the features as well as the subscriber price. Customer.io is another service to consider, especially if journeys and campaign automation matter. Check its current pricing and limits against what your app actually needs.
LaraPush might be worth comparing with a direct Firebase setup if you prefer a one-time payment over a subscription. I wouldn’t assume the purchase covers every future cost or feature though. Check the current license terms, maintenance, and what you’d still have to host yourself before paying.
Before moving, check the actual OneSignal notice and how it defines active users. A limit can matter very differently depending on your audience and usage. Also look at the features you’d lose, like tags, analytics, or automated journeys, before deciding whether a bare push service is enough.
Answers are reviewed before publication.
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