I've launched a web agency in Morocco (sitepro.ma) and manage all aspects of it myself—coding, designing, you name it. However, the rise of AI has led business owners to doubt my work. They seem to think that anyone with a website just uses AI tools. I've reached out to many local businesses but received no responses, and some even poke fun at me. It's left me questioning my path. How can I demonstrate to clients that I'm a genuine individual providing real value in a market that's increasingly dominated by AI-generated websites?
5 Answers
I checked out your site, and while it looks professional, there’s nothing fresh about it that stands out. This can lead people to think it’s AI-generated. Also, I noticed some issues with the functionality that could hurt your credibility.
Getting client references can be huge. If you can show that other businesses trust you and have had positive experiences, it can help alleviate some skepticism.
What do you mean by client references?
Networking in person can make a massive difference, especially if you’re just starting. Building social proof through in-person connections might help you land those first clients and build a reputation.
It's important to articulate what makes your service unique. If you're just starting as a solo developer, you could think of yourself as self-employed instead of a full agency. Some business owners might hesitate to hire you because they worry about continuity. If they can't count on you long-term, they might steer clear. Consider how you could reassure them about ongoing support.
I get that now! But how do I grow and hire more people without clients in the first place?
In this digital age, it's vital to differentiate your offerings. Instead of just selling website creation, think about addressing specific problems for your potential clients. You could propose partnerships or offer initial free help to demonstrate your value without upfront costs.
Thanks! This is really helpful advice.
I appreciate the honest feedback. I've fixed a lot of those issues recently!