I recently had a situation with a potential client who's been in the IT and cybersecurity industry for over 15 years. They wanted a new website with a content management system (CMS), but they weren't keen on relying on WordPress plugins for UI elements like Elementor or Divi. When I suggested using Webflow as a quicker solution, I realized it might have come off wrong, especially since they have extensive experience. I accidentally implied that we'd export code from Webflow for them to host, which they're not comfortable with. I'd love feedback on how to approach a similar situation in the future and better engage with clients who have a more traditional, veteran background. What would convince someone like them that I'm knowledgeable and not just following trends?
5 Answers
It's really about being engaged with their specific issues. Start by asking a lot of questions to understand their workflow and what they like about their current setup. When you propose solutions, make sure to link them directly to their pain points and preferences. Offering just a couple of options with a strong recommendation could help too; that way they have a choice without feeling overwhelmed.
Why not ask them which CMS they would prefer? You could offer to build them a headless website using React or something else. Advanced custom fields can even make WordPress headless without using any plugins like Elementor.
Honestly, it might be tough. If a client has been in the game for a while, they might want to see that you really know your stuff. Suggesting a WordPress UI plugin clone when they’ve said they dislike them is just not a great look. They’ll want to see that you can provide something that actually aligns with their experience.
Discovery is key! If a client mentions their dislike for WordPress plugins, dive deeper to understand if it's the plugins or WordPress as a whole that's the problem. Establish a solid understanding first, then align your recommendations with their needs.
Make sure to clarify why you suggested Webflow, and be ready with at least a couple of alternatives—each with its pros and cons. Then, ask if they have any specific tools in mind. Trust is built through transparency about your recommendation!
Related Questions
Cloudflare Origin SSL Certificate Setup Guide
How To Effectively Monetize A Site With Ads