Hey everyone! I'm a full stack developer with over 7 years of experience, and I've recently transitioned to freelancing after leaving my job to work on my project at zolly.dev. I'm looking to take on freelance clients to develop MVPs, and I've quoted $299 for an MVP that includes a production-ready application, landing page, 2-3 core features, payment gateway, database setup, and Google OAuth integration, all within 10-12 days. However, while I receive inquiries, very few turn into actual projects. I'm curious if my pricing is the issue or if there's something else at play. I would really appreciate your feedback! You can check out my work at zolly.dev.
5 Answers
You really need to consider the value you bring instead of strictly the hours worked. From my experience, moving away from hourly rates has helped many freelancers. Charge based on the value delivered, and you'd be surprised!
Make sure to clarify what services you're including to avoid any ambiguity.
In my experience, charging lower attracts clients with tight budgets, leading to low conversions. It's not just about price; it can signal desperation or inexperience. Consider raising your prices a bit to attract more serious clients.
Definitely! Networking is key in this industry. Once you start building quality work for decent clients, the referrals will come. It's all about building solid connections.
I agree. If you charge too little, the clients you attract might not see the value in your services.
$299 for a full MVP seems unrealistic for the services you're providing. It might be worthwhile to showcase your work better. If clients see that you've done similar projects before, they might be more willing to pay higher prices. Focus on selling the outcome rather than just the features.
Great point! I do have case studies that I could include in my presentations.
Also, are your current marketing strategies effective in attracting the right clients?
Your pricing should reflect your experience and the complexity of the work involved. If you're getting responses too quickly, you might be underpricing yourself. Quality clients are willing to pay more for solid results!
Definitely! As I've increased my rate, I found that my projects became more streamlined as I started getting clients who are easier to work with.
It can also help to compare against your regional market but don’t undersell yourself!
Honestly, $299 sounds way too low for the extensive work you're offering. Clients might perceive it as 'too cheap to be good.' Serious proposals usually start around $2k-5k for what you're describing. Maybe try detailing what those 'core features' entail so clients can visualize the value better.
Right! I think offering a free 15-minute call to clarify the project scope could also help.
How about specifying your intended market? Are you mainly targeting local clients or looking at a broader audience?
That makes sense. I'm thinking of setting my baseline at $3k at least for that package.