How can I reduce the size of an SVG image to under 250KB?

If you're determined to convert a JPG to an SVG, know that you’ll either get a large SVG because it's recreating each pixel or it might not work at all. The ideal solution is to draw or use a vectorization tool to craft your logo as a vector image from the beginning. Then you can scale it as needed.

Remember that creating vector images is about drawing instructions rather than pixels. If you start from scratch, writing your SVG can help you avoid the size issues you'd get from converting a JPEG. Most conversion tools tend to just embed the original image in the SVG, which doesn’t help with size.

It sounds like you're converting a raster image (like a JPG) to a vector format, which isn't always straightforward. Raster images contain a lot of detail, while vector images are based on simple shapes and lines. If you recreate your logo as vector art from scratch, it should be much smaller, plus you'll have a better-quality image.

To get good results, you really need to redraw your logo using a vector drawing program rather than relying on automatic conversion. Those converters tend to produce large files because they try to translate every pixel into vectors, which just doesn’t work well. A vector editor like Adobe Illustrator or Inkscape is the way to go.

Here’s a tip: try using Inkscape. It's a free vector graphics editor. Paste your image on a new page, then use the 'Trace Bitmap' function to convert it into vector format. Just be sure to check the export settings, especially the resolution when you save, since that can affect the file size significantly.