I've been working on a Danish product catalog and price comparison service for the last three years, completely on my own. To make it happen, I've traded gaming time for coding time while balancing family and a full-time job. The site has undergone multiple tech changes, but I've learned a lot through the process. I'm looking for any kind of feedback, whether it's positive or negative. You can check out my site at pricetracker.dk and see a sample product page [here](https://pricetracker.dk/p/philips-scf88300-4-i-1-babyfoodprocessor-til-sund-mad-8710103870869).
Main features include over 4 million products with detailed data and price history tracking, daily price updates from over 1,000 vendors, and a mobile barcode scanner for price-matching. I'm using a self-hosted tech stack including Hetzner for hosting, Next.js for the front end, NestJS for the API, and PostgreSQL for the database.
Currently, I'm struggling with SEO, as it feels increasingly challenging to gain traffic. I'm looking for advice on the following:
- What strategies are effective today for ranking product pages, excluding backlinks?
- Is domain authority important, or should I concentrate on ranking individual pages?
- What SEO tools do you recommend to help identify opportunities to increase page ranks?
- Any general tips for enhancing product page rankings that I might have overlooked? I want users to reach product pages directly rather than just the homepage. Thanks for reading!
3 Answers
Your tech setup is really impressive for a one-man show! Just a heads up, your main challenge might not be domain authority, but rather how well you're managing your crawl budget. If search engines spend too much time on low-quality pages, your best products might not get the attention they deserve. Consider cleaning up your site’s link structure and ensuring your high-value pages are prioritized for indexing. If you need help analyzing your sitemap or filtering logic, feel free to reach out!
You're on the right track with your sitemaps, but if you're getting many pages queued, consider refining your URLs further. Focus on cleaning out low-value ones to make sure high-quality product pages get crawled more frequently. Tools like Screaming Frog and Ahrefs could really help you spot new keyword opportunities and determine which products should have dedicated landing pages. Definitely review where your internal linking is going to make the most impact!
Hey, props for doing this solo while managing family and work! For your SEO, try focusing on long-tail keywords that are specific to Denmark, and think about collaborating with local bloggers to boost your visibility. Keep at it!
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